Bendon LLC, a designer and distributor of children's coloring, activity and educational products backed by Brightstar Capital Partners, has acquired Hinkler's North American business for undisclosed terms. Hinkler's Australian and international operations are excluded and will continue independently under existing ownership.

The acquired portfolio includes franchises such as Kaleidoscope, Craft Maker, and Piccadilly, complementing Bendon's existing licensed properties from partners including Disney, Nickelodeon, Marvel and Universal. Bendon plans to invest behind the acquired brands, supporting growth through its retail relationships, product development infrastructure and distribution network.

This marks Bendon's second acquisition since Brightstar's investment, following its purchase of School Zone Publishing Company in July. Founded in 2001 and headquartered in Ashland, Ohio, Bendon distributes products across North American retail channels. Brightstar Capital Partners is a middle-market private equity firm with $5 billion in assets under management as of June 30, 2026.