Apple's latest releases are already on sale, with markdowns on the new Apple Watch Series 12, AirPods 5, and incentives across the iPhone 18 Pro lineup. You can pick up a pair of AirPods 5 for $124.99 at Amazon today, a $5 discount on the new earbuds. While not a huge markdown, it does save you a few bucks if you're planning on grabbing a pair for yourself or as a gift.

The new Apple Watch Series 12 starts at $399, but Amazon is knocking up to $20 off select GPS + Cellular models. The steepest discounts are available on the 46mm Natural Titanium case option with a Navy Blue Sport Band and the 42mm Natural Milanese Loop style that are $20 off.

Deals on Apple's iPhone 18 Pro and Pro Max are in effect now, with wireless carriers offering up to $1,200 off via bill credits. You can jump straight to the offers below or in our iPhone 18 Pro Price Guide: iPhone 18 Pro from $0/mo for 36 months at T-Mobile, iPhone 18 Pro from $0/mo with eligible trade-in and plan at AT&T, iPhone 18 Pro from $0/mo with qualifying trade-in at Verizon.

The 2026 Mac mini and Mac Studio are also available for preorder (and up to $50 off), with the desktops releasing on September 22. Preorder deals include M6 Mac mini from $879.99 ($20 off) and M5 Max Mac Studio from $2,449.99 ($50 off).