The BBC will broadcast the FIA World Rally Championship across the UK from 2027 to 2029. The agreement covers all 14 WRC rounds each season, featuring five live stages plus the power stage from each rally, plus 14 one-hour highlights programmes and digital content. Rally Scotland will receive extensive live coverage across all four days of competition, providing UK audiences with free-to-air access to the country's first WRC round since 2019.

Hugh Chambers, CEO of Motorsport UK, the organisation behind Rally Scotland, stated the deal gives the championship a national platform to reach long-standing fans and attract new audiences. Welshman Elfyn Evans leads the 2026 championship with one round remaining, the Rally Italia Sardegna from 1 October to 4 October.