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Nintendo slashes Switch 2 production 33%

TechPowerUp News •
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Nintendo plans to cut Switch 2 production by 33% due to unexpectedly low US sales during the recent holiday period. According to Bloomberg, the company will produce only 4 million units in Q2 instead of the initially planned 6 million. This decision comes despite the successful launch of Pokémon Pokopia on the platform, indicating Nintendo is taking a more cautious approach to hardware manufacturing.

The production cut reflects Nintendo's uncertainty following disappointing holiday sales performance. The company declined to increase production targets despite Pokémon's strong showing, choosing instead to wait and see if recent releases will continue performing well. Rising memory and storage costs may also be influencing this risk-averse strategy, forcing Nintendo to balance potential demand against higher production expenses.

The reduced production numbers signal Nintendo's tempered expectations for the Switch 2 in the crucial US market. This more conservative approach could help mitigate potential losses from overproduction while allowing the company to respond more flexibly to sales trends. The strategy represents a shift from Nintendo's typically aggressive hardware launch approaches in previous generations.