Greg Wyshynski is ESPN's senior NHL writer. The first thing to know about the Florida Panthers' new pink Hometown Remix jerseys is that they claim they're not pink. It's a color of the sunrise.
It's a shade of coral, said Michael White, Panthers president of business operations. These are noble protestations that probably won't change the general perception that the Florida Panthers are the first NHL team to use pink as the primary color of a game-worn jersey. The Panthers are one of 32 teams releasing new sweaters on Monday morning as part of Fanatics' new Hometown Remix campaign.
If there's a team that could pull off a pink jersey, it would be the Panthers, said Dom Fillion, VP of creative, design and innovation for Fanatics. Hometown Remix is the first "all 32 teams" campaign for Fanatics, which became the official outfitter of on-ice uniforms and authentic jerseys for the NHL starting in the 2024-25 season. The design details draw on local landmarks, culture and tradition, while also nodding to classic looks from the franchises' history.
The Hometown Remix program will run for only one season, with teams wearing their uniforms several times in 2026-27. In total, there will be 261 games that feature a Hometown Remix uniform, including 19 in which both teams will wear them. Florida is one of three teams wearing their Hometown Remix jerseys on Monday night, the day the campaign was revealed by all 32 teams.
The design features tropical sunrise colors and '90s graphic vibes. The front crest is a remixed version of the throwback Panthers' shoulder patch logo. The sleeves continue the '90s sunrise pattern, topped off with the Panthers logo, styled in fresh colors.
These jerseys are conversation pieces. They go beyond the hard-core hockey fan and translate into lifestyle. They're going to translate into sport culture, said Fillion.
People are going to want to touch and feel and wear them. This will go beyond the hockey fan. Fanatics waited a couple of seasons before embarking on an "all 32" jersey program, something their market research indicated fans were excited to see again.
The last one from an NHL jersey partner was the Reverse Retro series created by Adidas in 2020 and 2022. The first challenge for Fanatics was not repeating looks that Reverse Retro already utilized. We knew we didn't want to do a Reverse Retro 3.0.
We wanted to create our own narrative, our own point of view, said Fillion. The Panthers' pink jerseys probably don't happen without the success of the Reverse Retro campaign. Florida's first Reverse Retro jersey celebrated their 1995-96 run to the Stanley Cup Final with their leaping Panther logo.
The Version 2.0 jersey was much bolder: Turning their secondary logo, featuring a hockey stick crossed with a palm tree, into their primary one, on the front of a vibrant powder-blue sweater. It finished atop ESPN's Reverse Retro rankings in 2022. Jennings remembers getting to know Teresa Viola, whose family owns the Panthers, during the Reverse Retro era.
Source: ESPN NHL · Summarized by HeadlinesBriefing