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NBA Finals Game 1 ratings jump 90% as Knicks top Spurs

ESPN NBA •
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Victor Wembanyama and Jalen Brunson powered a blockbuster NBA Finals opener that drew nearly 17 million viewers, a 90 % jump over last season’s Game 1. New York edged San Antonio 105‑95, with the audience peaking at 19.63 million during the fourth quarter. The surge reflected interest in the French phenom and the Knicks' resurgence under coach Tom Thibodeau.

The broadcast set a new record for the network, becoming the highest‑rated Finals Game 1 ever on ABC and the most‑watched finals contest since Game 6 of the 2019 series between Toronto and Golden State. It also outdrew the opening games of 15 of the past 16 World Series, including the 2024 Yankees‑Dodgers clash that averaged 15.2 million viewers.

Ratings of this magnitude give the NBA leverage in future media negotiations and prove that small‑market teams can generate national interest when marquee talent appears. The Knicks’ victory and the Spurs’ rookie spotlight have already sparked debates about postseason narratives. Victor Wembanyama now stands as a ratings magnet for the league. His presence on the court draws casual fans significantly.