As LeBron James' free agency decision continues, the Philadelphia 76ers are actively pursuing him, with Tyrese Maxey, Joel Embiid, and Jaylen Brown all communicating with the star, according to league sources.

Maxey, a fellow Klutch Sports client and someone who has trained with James, is reportedly leading the recruitment efforts. Embiid, the reigning MVP, previously teamed with James on the gold medal-winning USA Basketball team at the 2024 Olympics. Brown, despite past playoff rivalries, previously received an MVP endorsement from James.

Philadelphia is considered a top destination for James, alongside the Cavaliers and Heat. Executive Bob Myers has publicly pitched the Sixers as James' best chance to win, a sentiment echoed by team president Mike Gansey. James is expected to be in New York this week for several public appearances, including Fanatics Fest and the TIME 100 gala.