Xbox's new division will focus on TV and movie adaptations of its biggest franchises

Microsoft has announced a new Xbox division called XP focused on expanding its gaming franchises into TV, film, products, and events. The initiative, detailed in a blog post by Xbox Chief Strategy Officer Matthew Ball, aims to help Microsoft become 'the number one entertainment company in the world' by entertaining one billion people daily. XP will bring Xbox's 'worlds and characters to new audiences through film, television, and other forms of linear storytelling' while engaging existing fans via authentic product launches, live events, and attractions.

The division will also pursue partnerships with creators and brands. Kayleen Walters, former Lucasfilm employee of 13 years and president of Mojang, will lead XP. She served as an executive producer on the successful A Minecraft Movie and is attached to its sequel.

A Minecraft theme park is set to open in the UK next year, now under XP's purview. Microsoft's transmedia push builds on successes like Prime Video's Fallout and plans for adaptations of Gears of War, Candy Crush, Diablo, Forza, and The Elder Scrolls. The company also intends to collaborate with Kojima Productions on TV and film projects following its acquisition of publishing rights for Physint, the upcoming action-espionage game from Metal Gear Solid creator Hideo Kojima.

أعلنت شركة Microsoft عن قسم جديد يسمى XP، يتبع شركة Xbox، ويركز على توسيع franchises الألعاب إلى التلفزيون، والأفلام، والمنتجات، والأحداث. التفاصيل في مشاركة مدونة من قبل Chief Strategy Officer Xbox، Matthew Ball، تهدف إلى جعل Microsoft "الشركة الأولى للترفيه في العالم" من خلال ترفيه مليار شخص يومياً. سيقوم XP بنقل "عالم وشخصيات Xbox إلى جماهير جديدة من خلال السينما، والتلفزيون، وأشكال السرد الخطي الأخرى"، مع تفاعل المعجبين الحاليين من خلال إطلاق منتجات أصيلة، وأحداث مباشرة، ومعالم. ستقومdivision أيضاً بالبحث عن شراكات مع مبدعين وعلامات تجارية. Kayleen Walters، الموظفة السابقة في Lucasfilm لمدة 13 عاماً ورئيسة Mojang، ستقود XP. كانت منتجة تنفيذية للفيلم الناجح Minecraft Movie، وهي ملحقة بمتابعة الفيلم. من المقرر افتتاح حديقة Minecraft الترفيهية في المملكة المتحدة العام القادم، والآن تحت إشراف XP. توسع Microsoft transmedia يبني على النجاحات مثل Prime Video's Fallout، وخطط التكيف لألعاب Gears of War، وCandy Crush، وDiablo، وForza، وThe Elder Scrolls. كما تنوي الشركة التعاون مع Kojima Productions في مشاريع التلفزيون والأفلام بعد الحصول على حقوق النشر للعبة Physint، اللعبة القادمة من نوع action-espionage من منشئ Metal Gear Solid، Hideo Kojima.

মাইক্রোসফট ঘোষণা করেছে নতুন XP ডিভিশন, যা Xbox-এর নাম থেকে জानीবে এবং এর fokus হল গেমিং ফ্র্যাঞ্চাইজিকে টিভি, ফিলম, পণ্য এবংベントসে প্রসারিত করা। এই पहल Xbox-এর প্রধান রণনীতি অফিসার Matthew Ball-এর ব্লগ পোস্টে বিস্তারিতêu, যের লক্ষ্য হল মাইক্রোসফটকে "বিশ্বের নম্বরের এক entertainments কোম্পানির বনাম" banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana banana 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Microsoft ha anunciado una nueva división llamada XP, enfocada en expandir sus franquicias de videojuegos a televisión, cine, productos y eventos. La iniciativa, detallada en una entrada de blog por el director de estrategia de Xbox, Matthew Ball, busca convertir a Microsoft en "la número uno empresa de entretenimiento del mundo" entreteniendo a mil millones de personas diariamente. XP llevará los "mundos y personajes de Xbox a nuevas audiencias a través de cine, televisión y otras formas de narrativa lineal", al mismo tiempo que involucra a los fans existentes mediante lanzamientos de productos auténticos, eventos en vivo y atracciones.

La división también buscará asociaciones con creadores y marcas. Kayleen Walters, ex empleada de Lucasfilm de 13 años y presidenta de Mojang, liderará XP. Ella sirvió como productora ejecutiva de la exitosa película de Minecraft y está adjunta a su secuela.

Un parque temático de Minecraft está programado para abrir en el Reino Unido el próximo año, ahora bajo la supervisión de XP. El impulso transmedia de Microsoft se basa en éxitos como Prime Video's Fallout y planes de adaptaciones de Gears of War, Candy Crush, Diablo, Forza y The Elder Scrolls. La compañía también planea colaborar con Kojima Productions en proyectos de televisión y cine tras adquirir los derechos de publicación de Physint, el próximo juego de acción-espionaje del creador de Metal Gear Solid, Hideo Kojima.

Microsoft a annoncé une nouvelle division appelée XP, consacrée à l'expansion de ses franchises de jeux vidéo vers la télévision, le cinéma, les produits et les événements. L'initiative, détaillée dans un billet de blog par le directeur stratégique de Xbox, Matthew Ball, vise à faire de Microsoft "la première entreprise de divertissement au monde" en divertissant un milliard de personnes chaque jour. XP apportera les "mondes et personnages de Xbox à de nouveaux publics à travers le cinéma, la télévision et d'autres formes de narration linéaire", tout en engageant les fans existants via des lancements de produits authentiques, des événements en direct et des attractions.

La division cherchera également des partenariats avec des créateurs et des marques. Kayleen Walters, ancienne employée de Lucasfilm pendant 13 ans et présidente de Mojang, dirigera XP. Elle a servi de productrice exécutive sur le film à succès Minecraft et est attachée à sa suite.

Un parc à thème Minecraft est prévu pour ouvrir au Royaume-Uni l'année prochaine, désormais sous la responsabilité de XP. Le poussée transmedia de Microsoft s'appuie sur des succès comme Prime Video's Fallout et les projets d'adaptations de Gears of War, Candy Crush, Diablo, Forza et The Elder Scrolls. L'entreprise prévoit également de collaborer avec Kojima Productions pour des projets de télévision et de cinéma suite à l'acquisition des droits de publication de Physint, le jeu d'action-espionage à venir du créateur de Metal Gear Solid, Hideo Kojima.

माइक्रोसॉफ्ट ने एक नई विभाग called XP की घोषणा की है, जिसे Xbox के नाम से जाना जाएगा, और इसका focus है गेमिंग फ्रैंचाइज़ी को टीवी, फिल्म, उत्पाद और घटनाओं में विस्तारित करने पर। यह पहल Xbox के मुख्य रणनीति अधिकारी Matthew Ball के ब्लॉग पोस्ट में विवरणित है, जिसका लक्ष्य है माइक्रोसॉफ्ट को "दुनिया की नंबर एक एंटरटेनमेंट कंपनी" बनाना एक billion लोगों को daily मनोरंजन करके। XP Xbox के "विश्व और किरदारों को फिल्म, टेलीविजन और अन्य linear storytelling के माध्यम से नए दर्शकों तक पहुंचाना" जबकि existing प्रशंसकों को असली उत्पाद लॉन्च, लाइव इवेंट्स और आकर्षणों के माध्यम से शामिल करना। विभाग creators और brands के साथ साझेदारी करने का भी इरादा रखता है। पूर्व Lucasfilm कर्मचारी और Mojang के अध्यक्ष Kayleen Walters, जिन्होंने 13 वर्ष तक Lucasfilm में काम किया है, XP का नेतृत्व करेंगी। उन्होंने सफल Minecraft फिल्म की एक्जीक्यूटिव प्रोड्यूसर के रूप में सेवा की है और उसकी सीक्वल से जुड़ी हुई हैं। UK में अगले वर्ष एक Minecraft थीम पार्क खोलने की योजना है, अब XP के अधीन। Microsoft का transmedia धक्का Prime Video के Fallout की सफलता पर बनाया गया है, और Gears of War, Candy Crush, Diablo, Forza और The Elder Scrolls के अनुकूलन की योजना है। कंपनी Physint के लिए प्रकाशन अधिकार प्राप्त करने के बाद, Metal Gear Solid के रचनाकार Hideo Kojima के साथ सहयोग करने की भी योजना रखती है, जो upcoming action-espionage game है।

微软宣布了一个名为 XP 的新 Xbox 部门，专注于将其游戏系列扩展到电视、电影、产品和活动。该计划在 Xbox 首席战略官 Matthew Ball 的博客文章中详细阐述，旨在通过娱乐每日一亿人，使微软成为"全球第一大娱乐公司"。XP 将把 Xbox 的"世界和角色通过电影、电视和其他线性叙事形式带给新受众"，同时通过真实的产品发布、现场活动和景点吸引现有粉丝。该部门还将寻求与创作者和品牌的合作。前 Lucasfilm 员工、Mojang 总裁 Kayleen Walters 将领导 XP。她曾担任成功的《我的世界电影》的执行制片人，并参与其续集。一部《我的世界》主题公园计划明年在英国开放，现属 XP 管辖。微软的跨媒体推动在此前的成功基础上继续，如 Prime Video 的《最后生还者》以及《战争机器》、《糖果粉碎传奇》、《暗黑破坏神》、《上古卷轴》的改编计划。该公司还计划在获得 Hideo Kojima 创作的《Metal Gear Solid》即将推出的动作间谍游戏《Physint》的发行权后，与 Kojima Productions 合作开展电视和电影项目。