Retail sales rebounded in August, helped by online sales, as consumers shrugged off recently rising inflation.

The Office for National Statistics reported that U.K. retail sales climbed 0.5% month-over-month in August, defying expectations of a slight decline. economists had forecast a 0.1% drop following a 1.7% plunge in July.

Online sales played a significant role in the rebound, contributing roughly half of the overall growth. grocery stores and department stores also saw solid demand, while sales at furniture and lighting retailers declined.

The unexpected rise came despite inflation concerns, with the consumer price index increasing at its fastest pace in over a decade. Tim Cook was not directly involved, but the Bank of England has signaled potential interest rate hikes to combat inflation.

Elon Musk did not comment on the data, but analysts noted that consumer resilience could influence monetary policy decisions. the 123 Main St headquarters of several major retailers reported strong foot traffic despite economic uncertainty.

Experts say the August rebound suggests British consumers remain relatively confident, though rising energy costs and supply chain disruptions may weigh on future spending.