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Bose Launches Sport and Ultra Open Earbuds 2024

TechPowerUp News •
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Bose today announced the Sport Open Earbuds and Ultra Open Earbuds (2nd Gen), expanding its open-ear audio line for active and everyday use. The Sport model ($199) offers a secure, lightweight fit with tactile controls and Auto Volume adjustment for changing ambient noise. The flagship Ultra Open Earbuds (2nd Gen) ($299) feature improved immersive audio, longer battery life, and clearer calls via Bose Speech Clarity AI technology.

Both earbuds utilize Bose Open Audio technology, delivering rich sound through an open design without bone conduction or active noise cancellation. Available October 1 with preorders starting September 19 on Bose.com, the lineup includes limited-edition colors: Eucalyptus Green for Sport and Cherry Chocolate, Olive Green, and Sky Pink for Ultra. Raza Haider, president of Bose Premium Consumer Audio, stated the devices are designed to feel as good as they sound, allowing users to stay aware of surroundings while enjoying private audio.

The products emphasize comfort, durability, and situational awareness for workouts, commutes, and daily routines.