To celebrate the premiere of Ted Lasso season four, Apple is hosting a look-alike contest on August 6 at Apple Fifth Avenue Plaza in New York. Participants will be judged on how closely they resemble and act like the character Ted Lasso.

The three-round competition begins at 4:30 p.m. Eastern Time. Round one, "Ted Energy," involves introductions and a dance break, judged on optimism and presence. Round two, "Head Coach," features a trivia game, assessing character embodiment, costume, and mustache authenticity. The final round, "Ted Talk," requires a motivational speech, judged on crowd impact and Ted Energy.

The top winner will receive custom Beats headphones and a scarf, while two runners-up get a scarf. Season four of Ted Lasso, starring Hannah Waddingham, Juno Temple, and Brett Goldstein, premieres on August 5, with episodes released weekly.