Samsung's current foldables are seeing aggressive price cuts ahead of next month's expected launch of newer models. The Galaxy Z Fold7 drops £200 and features the Snapdragon 8 Elite chipset with a 200MP main camera and 8.0-inch inner display. Meanwhile, the Galaxy Z Flip7 receives £150 off its clamshell design powered by Exynos 2500.

Apple's iPhone 17 lineup joins the sales with modest reductions across the Pro, standard, and more affordable 17e models. The standard iPhone 17 finally adopts a 120Hz display, though it runs the A19 rather than A19 Pro chipset found in the Pro variants. Google's Pixel 10 Pro slashes £250 off its launch price, offering the Tensor G5 processor and triple camera setup.

Samsung's non-folding flagships are also discounted, including the Galaxy S26 Ultra down £316 with its Snapdragon 8 Elite Gen 5 chip and S-Pen support. The older S25 FE falls £100 across storage variants. Xiaomi's 17T and 17T Pro receive £150 and £200 discounts respectively, powered by MediaTek's Dimensity chipsets.

These widespread reductions suggest retailers are clearing inventory ahead of major fall launches. Consumers can score premium foldables and flagship phones at substantial savings while waiting for next-generation models to arrive.