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inMusic Buys Native Instruments, Creates Audio Giant

Engadget •
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inMusic is acquiring Native Instruments, bringing one of the most respected names in music production software under the same roof as longtime rival Akai. The US-based company already owns Moog, M-Audio, Denon, Numark and several other high-profile audio brands. This deal ends the Native Instruments bankruptcy saga that had left its future uncertain.

The acquisition makes sense given the companies' existing relationship. inMusic had already partnered with NI to bring some of its plugins to Akai devices, and the merger will likely result in more NI software appearing on products like the Akai MPC. Native Instruments owns Plugin Alliance, iZotope and Brainworx, all of which will now fall under inMusic's control.

Questions remain about hardware overlap. Akai and Native Instruments both make popular standalone grooveboxes and MIDI controllers, creating potential conflicts with products like the Maschine+. NI CEO Nick Williams said the business will continue operating normally as the transaction completes in the coming weeks. The company just launched Komplete 26 with over 190 digital instruments and 180,000 presets.