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Airbnb Tests AI Search Tool and Chatbot Amid Tech Push

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Airbnb is testing an AI-powered search tool with a limited user base to revolutionize trip planning. During a fourth-quarter earnings call, CEO Brian Chesky announced the company is building an "AI-native experience" to streamline bookings, assist hosts, and boost operational efficiency. The tool, currently in early testing, allows guests to describe travel needs in natural language and ask questions about listings or locations, aiming to create a seamless "comprehensive search experience."

The move aligns with Airbnb's broader AI strategy, which includes an AI chatbot already handling a third of customer service requests in North America, per *TechCrunch*. Chesky noted the chatbot will expand globally and manage "significantly more" inquiries annually. While the AI search tool lacks a public launch date, the company emphasized its goal to make trip planning more intuitive.

Airbnb's focus on AI reflects intensifying competition in travel tech, where rivals like Expedia and Booking.com also leverage automation. By prioritizing user-friendly interfaces and efficiency, Airbnb aims to retain hosts and guests in a saturated market. However, the success of these tools hinges on balancing innovation with reliability, as early tests remain confined to select users.