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Newton's 1993 Launch Foreshadowed iPad, iPhone

AppleInsider •
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Back in 1993, Apple's press officers toured every tech magazine, mastering the speech and deflecting criticism by asking questions first. “What should it have next?” they asked, subtly hinting that more versions were coming. The unanimous reply from ten journalists in London was backlighting—a feature that would later appear on the Message Pad 130.

Newton’s roots trace back to Apple’s research led by Jean‑Louis Gasse and engineer Steve Sakoman, who left in 1987 to pursue handwriting recognition. Gasse secretly set them up on Bubb Road, keeping the project hidden from the board until 1990, when internal politics forced Sakoman to quit.

Pricing expectations spiraled: the original $2,495 price climbed to $6,000–$8,000, and launch delays let competitors catch up. General Magic, spun off from the same talent pool, pursued similar concepts; both projects failed, yet their ideas seeded the future iPad and iPhone.

Despite its commercial failure, Newton taught Apple the importance of timing, pricing, and user experience—lessons that shaped the iPad and iPhone. Its story remains a cautionary tale of innovation ahead of its time, proving that the next big thing can emerge from a failed prototype.