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Apple trims Mac memory options, faces chip shortages, and defends logo

AppleInsider •
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Apple cut the 256‑GB RAM option from its M3 Ultra Mac Studio and limited the 64‑GB variant of the M4 Pro Mac mini, forcing buyers to settle for lower‑capacity models. The move, driven by a global memory bottleneck, keeps prices stable while extending existing inventory.

The company’s own success story, the budget MacBook Neo, backfired when demand surged and the A18 Pro chip ran out. Apple doubled production plans to meet the spike, revealing the tight supply chain that underpins its low‑cost flagship.

In a separate battle, Apple sued a keyboard maker over a citrus‑themed logo that the EU Intellectual Property Office deemed too similar. The case illustrates the tech giant’s aggressive defense of its brand, even against fruit‑based designs.

Meanwhile, Apple‑co‑produced Schmigadoon! earned 12 nominations at the Tony Awards, highlighting the company’s continued influence beyond hardware. The theater success contrasts sharply with its hardware challenges, underscoring the breadth of Apple’s entertainment strategy.