Amazon has begun teasing Prime Day 2026 by offering early discounts on Google’s flagship hardware. Shoppers can snag up to $250 off the newly released Pixel 10 smartphone and save on the Pixel Watch 4, with no Prime membership required. The sale kicks off weeks before the official June 23‑26 event, giving deal hunters a head start.

Early bargains signal Amazon’s strategy to drive traffic ahead of the main Prime weekend, a pattern that has become standard since the event’s 2015 debut. By lowering the price barrier on high‑end Android devices, the retailer nudges consumers toward its ecosystem while still promoting Google’s latest hardware. Analysts expect similar markdowns on Samsung phones and emerging Motorola Razr foldables during the four‑day window.

Consumers who miss the pre‑sale can still tap a 30‑day free Prime trial to access the deeper cuts slated for June 23‑26, after which the membership costs $14.99 monthly. With early discounts already slicing prices on premium Android gear, shoppers can lock in savings without waiting for the final price war, effectively reshaping how retailers stagger deals around Prime Day this year across categories.