Last week TIME shared select quotes from a new interview with Apple CEO John Ternus, and today the full video has been published, including a discussion of Ternus's involvement with Apple's design teams.
Ever since John Ternus officially became CEO last month, reporting has indicated that he is spending a lot of his time hands-on with Apple's design teams. In the interview with TIME, Ternus discusses his new role, the transition, and his current priorities. Design comes up directly when he is asked how involved he is still with design.
Ternus, who is a mechanical engineer by background, says he has worked hand in hand with industrial designers since he started at Apple. Design means everything to us, he said, adding that Apple's designers on both the software and hardware sides really understand engineering, and engineers have a deep appreciation for design. He described the process as a collaboration from the very beginning, not a designer sketching something and handing it off to engineers.
Without explicitly saying he has been especially hands-on with design teams, Ternus stressed that he has always worked closely with Apple designers and reiterated how central design is to the company. The full video of the interview is now available.
Source: 9to5Mac · Summarized by HeadlinesBriefing