Bloomberg reports Apple’s 20th-anniversary iPhone redesign remains on track for next year’s Pro models, featuring a glassy look with V73 and V74 models. The design uses glass on front/back panels curving into sides with a metal band. Earlier, Jefferies analyst Edison Lee claimed Apple scrapped an all-glass iPhone due to poor production yields, citing supply chain checks. However, Bloomberg contradicts this, stating Apple’s product roadmap hasn’t changed. Lee downgraded Apple’s stock, cutting its price target from $285.56 to $263.66, blaming the cancellation on rising memory costs. The original all-glass concept faced issues connecting panels and scaling production. V73/V74 models reflect revised plans balancing glass and metal. Bloomberg’s full report details these shifts.

The redesign’s glass integration aims for an aspirational look but required compromises. Initial design studio proposals used more glass but were abandoned early. Production challenges forced a shift to hybrid materials. Despite Jefferies’ pessimism, Apple maintains its launch timeline.

Analysts debate the impact of supply chain issues on Apple’s Pro models. Lee argued the canceled all-glass iPhone would hinder premium pricing strategies. Bloomberg’s report emphasizes production feasibility over material preferences. The conflict highlights tensions between design vision and manufacturing realities.

Key entities include Apple, Bloomberg, Jefferies, and analysts like Edison Lee. Numbers like $285.56 and $263.66 reflect stock price adjustments.