Apple’s weekend promotion drops prices on flagship gear. The Apple Watch Ultra 3 comes in a natural finish with a blue trail loop for $699 (regular $799). AirPods 4 fans find the standard model at $99 and the ANC version at $149 (regular $179). iPhone 17 Pro and Pro Max units receive up to $449 off, with 512‑GB Pro models starting at $1,099 (regular $1,299).

Accessories also see deep squeezing: the Apple Magic Keyboard trims to $80 from $99, while the full‑size Touch ID variant drops to $145 from $179. The black Magic Mouse prices at $80 versus $99. Beats’ 240‑W braided USB‑C cables start at $18 in contrast to the usual $30. Apple TV 4K slides to $139 from $249 for the 128‑GB edition.

Anker’s summer sale fuels the frenzy. Power banks, including the 26,250‑mAh 300‑W model, sell for $260 instead of $330; the 20,100‑mAh 220‑W version drops to $130 from $180. Charging stations feature 25‑W Mag Safe chargers at $100 versus $150. Docking stations and hubs also enjoy discounts, with the 13‑in‑1 Nano dock priced at $112 (regular $150).

These markdowns make high‑end Apple hardware more accessible, while Anker’s aggressive pricing strengthens its position against Apple’s accessory ecosystem. Consumers can now pair premium devices with cost‑effective peripherals, potentially accelerating sales cycles for both brands.