Apple is preparing a major retail showcase for the iPhone Duo ahead of its October 23 launch, though supply will remain constrained. According to Bloomberg's Mark Gurman, the Fifth Avenue flagship in New York will feature a dedicated section with over 150 demo units, while the Apple Park Visitor Center will receive nearly 100. Non-flagship stores will average around 20 units, with high-traffic locations like Chicago's Michigan Avenue and The Grove in Los Angeles getting 30 to 40 devices each.
A new folding fixture will demonstrate the phone’s mechanics, and a custom MagSafe stand will allow side-by-side comparisons with two standard iPhones. Stores will also use adapted Presto machines to wirelessly install updates and personalize the device greeting in English and Spanish. Despite earlier concerns that production delays could push the launch to November, Apple has secured enough inventory for the October release, though stock is expected to remain tight. Pre-orders open October 16 at 5 a.m. Pacific, with the 256GB model starting at $1,999.
Source: MacRumors · Summarized by HeadlinesBriefing