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Under Armour Revenue Falls 3% to $1.1B

Wall Street Journal US Business •
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Revenue fell 3% to $1.1 billion, in line with Wall Street’s expectations, Under Armour posted a lower fiscal first‑quarter revenue but still managed to turn a small profit despite the challenging environment in North America and the Asia‑Pacific region.

The company posted a quarterly profit of $545,000, or 0 cents a share, compared with a loss of $2.61 million, or 1 cent a share, a year earlier. On an adjusted basis, the company reported earnings of 5 cents a share for the quarter.

Wholesale revenue fell 1.6% to $638.5 million, contributing to the overall decline. Analysts polled by Fact Set had expected earnings of 2 cents a share, so the adjusted performance surpassed expectations.

Under Armour’s ability to turn a profit in a soft demand market highlights its resilience, but the downward trend in wholesale sales and the broader regional softness suggest ongoing challenges for the apparel maker. While the company continues to invest in digital channels and product innovation, the short‑term outlook remains cautious. This performance underscores the company's focus on cost control and operational efficiency.