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Blackstone, Vanguard Launch Private‑Market Funds for Individuals

Wall Street Journal Markets •
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Daily investors are getting more ways to access private assets after a wave of withdrawals from private‑credit funds earlier this year. Blackstone, Vanguard Group and Wellington Management are rolling out their first products for individual investors on Wednesday. One fund blends public and private holdings, while another focuses solely on private assets—private equity, credit, real‑estate and infrastructure—under a limited‑liquidity structure that allows redemptions only during quarterly windows. This move follows the earlier exodus of worried investors from private‑credit funds marketed to individuals, prompting firms to cap withdrawals to prevent fire‑sales of illiquid assets.

“The key on this is that investors understand they are trading away some liquidity for access to things they couldn’t otherwise get—diversification benefits and, most importantly, premium returns,” Blackstone President Jon Gray said. “It’s been a very good trade for investors in the past.”

The new funds are initially sold to Merrill and Bank of America Private Bank clients through financial advisers, with Vanguard planning broader access via its brokerage app. The partnership, which pairs the largest alternative‑asset manager with two major traditional firms, marks Wall Street’s latest push to bring private‑equity and private‑credit exposure to ordinary investors.