The high jewellery market is outperforming the broader luxury sector, driven by asset-rich buyers, rising gold prices, and significant product launches. Analysts predict this trend will persist, with desirability increasingly tied to financial market performance.

HSBC forecasts the sector to continue its growth trajectory, with brands like Cartier and Van Cleef & Arpels expected to exceed average organic sales growth. Richemont, for instance, reported €16.5 billion in sales from its jewellery maisons for the year ended March 31, 2026, an 8% increase. These brands emphasize heritage, intricate craftsmanship, and patented techniques like Van Cleef