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Nomura and Sony Drive Record Japanese Bond Week

Bloomberg Markets •
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Nomura Holdings Inc and Sony Group Corp are front‑running a wave of Asian bond issuances on Tuesday, positioning the market for what appears to be one of the big week for Japanese borrowers this year. Both banks are structuring and distributing sovereign and corporate notes, tapping investor appetite for yen‑denominated debt while competing with rival houses for allocation.

Japanese issuers have turned to overseas investors after domestic rates rose, seeking cheaper financing abroad. The surge reflects confidence that global funds remain eager for exposure to Japan’s stable credit profile, especially as the yen’s recent moves have made returns more attractive. By leading multiple deals, Nomura and Sony signal their deep distribution networks and ability to price competitive spreads and diversify their balance sheets.

Investors eyeing yen‑linked assets will find ample liquidity this week, while other Asian issuers may follow the same playbook. The activity bolsters Japan’s presence in the global bond arena and gives Nomura and Sony a clear edge in winning future mandates. Market participants should monitor pricing trends as the week unfolds, as the pricing will likely set benchmarks for subsequent issuances across the region.