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FanDuel appoints new US betting chief amid prediction market push

Bloomberg Markets •
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Flutter Entertainment lifted FanDuel President Christian Genetski to run its U.S. betting operation, replacing long‑time chief executive Amy Howe. Genetski, who has overseen FanDuel’s product rollout, now reports directly to Flutter’s board as the company doubles down on prediction‑market offerings. The move signals a strategic shift as the group eyes faster growth in a crowded American sportsbook market.

Howe steered FanDuel through a five‑year expansion that took the platform from a niche player to one of the top three U.S. sportsbooks, generating billions in handle. Analysts view her departure as a routine leadership refresh rather than a reaction to performance issues. Flutter hopes Genetski’s product‑centric background will accelerate its push into real‑time prediction markets, a segment gaining traction among younger bettors.

With the leadership change, Flutter aims to translate Genetski’s operational expertise into measurable market share gains before the next regulatory window opens. Investors will watch quarterly results for any shift in FanDuel’s revenue growth rate, as the company seeks to outpace rivals like DraftKings and BetMGM. The appointment is now in effect, and the new hierarchy is already operational.