Winter Olympics studio in Cortina became an unexpected classroom today as legendary broadcaster Clare Balding gave social media star Max Balegde a live presenting masterclass. Balding, a veteran of the Games, shared her expertise with the influencer before he stepped into her shoes for a live broadcast to the nation.

This unique collaboration highlights the evolving role of digital creators within traditional sports media, bridging generational gaps in audience engagement. The session underscores how the Olympics continue to innovate presentation formats, even as they honor broadcasting legacies.