David Beckham has become the unmistakable face of the 2026 World Cup in the US, fronting ads for 11 brands including McDonald's, Major League Soccer, Stella Artois, Home Depot and Bank of America. He was seen in half‑time commercials and sat with Tom Cruise at the opening match in Los Angeles.

The former England captain also earned the first professional footballer star on the Hollywood Walk of Fame, again with Cruise by his side. He celebrated Jude Bellingham’s goals with “Wonderwall” and “Hey Jude,” while Stacy Jones praised his appeal to both genders and his authenticity.

Beckham’s legacy in American soccer is profound. His signing with LA Galaxy in 1998 sold out stadiums before he played, and he later persuaded Lionel Messi to pick Inter Miami, a move that elevated MLS.

Today, Beckham sells football through brand, not just free‑kicks मात्रा. His influence stretches beyond the pitch, making him a cultural icon who continues to grow the game in the US.