The trailer for CBS's upcoming legal drama "Cupertino" has drawn criticism from real residents for failing to represent the California city where Apple is headquartered. According to a Mercury News report, the preview lacks authentic Cupertino landmarks — notably Apple Park — and does not reflect the area's demographic reality, where the population is approximately 70% Asian. Boba shops, which outnumber coffee shops locally, are also absent.

Despite the show's focus on legal battles between tech giants and employees, and the inclusion of MacBooks and Apple name-drops, it is filmed in New York and New Jersey with no apparent B-roll of the actual region. The series premieres October 8, but locals say the portrayal feels like fiction akin to Gotham City. Critics argue that naming a show after a specific, recognizable location invites scrutiny, and ignoring its majority demographic is problematic.

Apple is unlikely to be depicted as a legal antagonist given its brand presence in the trailer.