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Last updated: May 1, 2026, 11:30 PM ET

Venture & Growth Equity Financing

Direct-to-consumer brand Musely secured $360M from General Catalyst utilizing non-dilutive capital to aggressively pursue customer acquisition in the skin, hair, and menopause care sectors. This innovative funding structure, avoiding equity surrender, provides a significant war chest for the brand's expansion efforts without immediate valuation pressure.