Party games like Human: Fall Flat have surged in popularity, prompting Sitara Shefta and Will Dudley to launch Pretty Cool Games, a fully remote indie studio based in the UK. The studio is developing a new IP and has secured funding from Coreblazer, the investment arm of HyperGryph, the Shanghai‑based studio behind Arknights.

Pretty Cool Games is already prototyping a physics‑based, double‑A title with a gameplay‑first philosophy. According to HyperGryph’s head of investment, Clare Yang, আৰক্ষ prototypes have been shown to the studio. The team emphasizes “player expression” to drive fun and engagement, drawing inspirationcology from Nintendo, Hazelight, Disney theme parks, and physical comedy films such as *dar Pink Panther*.

Despite the industry’s tough funding climate, the founders believe demand for fresh, memorable games remains strong. They describe their approach as “fantastically playful” and commit to quality, aiming to deliver highly entertaining PC and console games as a small but mighty team.