EINAREX launches the PRISMA SM300, a microATX panoramic chassis engineered for superior airflow and thermal performance. The chassis features an angled bottom fan platform targeting GPU cooling, dual-chamber design, and support for 9 cooling fans and 360mm radiators. Its tempered glass side panels balance aesthetics with efficiency, while the compact format accommodates GPUs up to 400mm, CPU coolers up to 160mm, and ATX power supplies. Rafa, CEO of EINAREX, emphasizes the design’s purpose-driven philosophy: “Every detail serves function and visual appeal.”

Built on the PRISMA family philosophy, the SM300 prioritizes structural airflow optimization. Its dual-chamber layout separates intake and exhaust zones, reducing turbulence. Cable management supports 90mm of routing space, and sliding side panels simplify access. The chassis also includes modern front I/O with USB Type-C and tool-friendly internals, streamlining builds for gamers and creators. These elements position it as a versatile option for high-end systems without sacrificing compactness.

The PRISMA SM300 addresses a growing demand for efficient cooling in small form factors. By integrating airflow-focused engineering with hardware compatibility, EINAREX targets users seeking performance without bulk. Competitors like Lian Li and NZXT face pressure to innovate in this niche, as microATX builds gain traction among enthusiasts. The chassis’s release underscores a shift toward specialized thermal solutions in compact designs.

PRISMA SM300 availability begins through global distributors, though regional access may vary. For builders prioritizing thermal efficiency and panoramic hardware displays, this chassis offers a tailored solution. Its success could influence future microATX designs, pushing industry standards for cooling and aesthetics in small packages.