The 2026 World Cup will showcase 96 kits across 48 teams, with Adidas, Puma, and Nike dominating the design landscape. While some nations like Qatar and Switzerland lean on traditional templates, others embrace bold cultural motifs. Saeta-designed kits for Haiti integrate vibrant local art, while Marathon-crafted Ecuadorian shirts feature an inspirational motto. Canada’s home kit draws criticism for its lackluster Maple Leaf silhouette, contrasting sharply with their more dynamic away design.

Meanwhile, Turkey’s Nike-crafted templates face scrutiny for over-reliance on clunky flag placements.