Apple CEO John Ternus has offered a blunt assessment of early foldable phones, calling them "kind of cheap and crappy." His comments, reported by MacRumors, take aim at the first wave of devices that reached the market and shaped how consumers viewed the category.
Many people credit Samsung with releasing one of the first foldable phones. Ternus argues that the company's early entries were so poorly built that they damaged the broader foldable market. Buyers reportedly received units that were fragile and prone to failure without any rough handling, and that experience left a lasting impression.
That perception held for years. Many consumers came to believe that foldable phones were a product nobody truly wanted, regardless of the technology's potential. The stigma persisted well after the early hardware problems were first reported.
Samsung's devices have improved noticeably over the past year or so, according to the report. Those gains have helped shift opinion, and interest in foldables has grown as the designs have matured. Ternus's remarks suggest that Apple views the early generation of foldables as a cautionary chapter in the category's history.
Source: MacRumors · Summarized by HeadlinesBriefing