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Tim Cook's Final WWDC as Apple CEO

AppleInsider •
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Tim Cook concluded his final WWDC keynote as Apple CEO by reflecting on his tenure as the "honor of a lifetime." The 2026 event marked his last major appearance as CEO before the leadership transition to John Ternus. Cook took time at the end to share personal reflections on his journey leading the company and the impact of Apple's products on users worldwide.

Cook highlighted developer events as some of his greatest moments as CEO, noting that sharing tools with creators and witnessing their innovations reminded him that "imagination has no limits." He praised developers for helping people "experience the world in extraordinary new ways" through their applications and platforms, emphasizing the crucial connection between Apple's ecosystem and its creative community.

The CEO reiterated Apple's mission of creating the best products to enrich people's lives. Cook expressed confidence that "the best is still ahead" for Apple, thanking teams whose creativity and conviction continue to make a difference in users' lives worldwide while acknowledging the responsibility inherent in leading one of the world's most influential technology companies.