Apple is reportedly doubling orders for the second-generation MacBook Neo, with a shipment forecast of 16 million units in 2027 according to DigiTimes. The forecast represents a significant increase from the 8 million units projected for the 2026 launch run. The MacBook Neo was first announced and released in early March, with the initial model achieving massive success, described as the "best launch week ever for first-time Mac customers" by then-CEO Tim Cook.
The second-gen model is expected in the first half of 2027 with performance updates, including a potential A19 processor and 12GB of memory. Apple is betting the new model will be a much bigger seller than the first version, aiming to replicate the success that helped the company buck the Q2 global PC sales slump with a 13% year-over-year increase in shipments.
Source: AppleInsider · Summarized by HeadlinesBriefing