Google has confirmed the 2026 Made by Google event for August 12 in London, signaling the imminent launch of the Google Pixel 11 lineup. Rumors indicate four models: the base Pixel 11, Pixel 11 Pro, Pixel 11 Pro XL, and Pixel 11 Pro Fold, with prices increasing $100 across the board. Starting prices range from $899 for the Pixel 11 to $1,899 for the Pro Fold (256GB configurations).

The Google Pixel 11 series brings the new Tensor G6 processor and a rumored LED light array around the camera bar, but upgrades appear largely iterative. This raises the question: should buyers grab the Google Pixel 10 now or wait? Retailers typically discount outgoing models before new launches, and current Pixel 10 deals are aggressive — some even free with trade-ins. However, stock is dwindling fast.

If Pixel 10 inventory sells out before August 12, shoppers can expect strong preorder promotions on the new lineup. Either way, both generations offer sophisticated designs, versatile cameras, and Google's latest AI software features. Deals editor Patrick Farmer covers all promotions as they go live.