Verizon is offering the Google Pixel 10a for free to new customers who add a line and sign up for any of its standard unlimited plans. The deal also waives the activation fee, a $40 saving. This promotion comes amid concerns that rising memory prices could impact the budget smartphone market.

The Pixel 10a, described as one of the best budget Android phones, features a 6.3-inch pOLED display, a 5,100mAh battery with fast charging, and a guarantee of seven years of OS and security updates. Its Tensor G4 chipset and camera capabilities offer a near-flagship experience.

While the phone had minor upgrades from its predecessor and lacks Qi2 support, its overall value proposition, especially when free, is significant. This deal could attract budget-conscious consumers and potentially pressure competitors in the affordable smartphone segment.