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Trump Accounts App Launches Thursday, Opening $1,000 Federal Seed for Kids

Wall Street Journal Markets •
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The Treasury department says the new Trump Accounts app will launch Thursday, letting families open child‑investment accounts through a platform built by Bank of New York Mellon and Robinhood. Activation starts for those already enrolled; anyone can join at TrumpAccounts.gov before the first fund flows, once the system stabilizes and users can set up contributions.

Families cannot fund accounts until July 4, when the Treasury opens them and distributes the first $1,000 federal seed money to eligible children born 2025‑2028. Until then, the app offers financial‑literacy tools, letting parents plan contributions that can total $5,000 a year from relatives or employers.

At launch, an S&P 500 ETF will serve as the default investment, with broader index options slated for later rollout. Parents can schedule automated deposits and project balances, while children gain control at 18, choosing withdrawals or continued investing under standard IRA rules.

The initiative aims to boost long‑term savings for a generation of U.S. citizens, offering tax‑deferred growth and a simple entry point into the market. By channeling federal funds and private contributions, the program could inject millions into young investors’ portfolios and reshape how families approach retirement planning.