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Benchmark Shifts Strategy to Target Late-Stage Startups

Wall Street Journal Markets •
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Benchmark is abandoning its long-standing focus on early-stage bets to invest in more mature startups. This shift comes after the firm raised two new funds, marking a departure from a rigid investment philosophy it defended for decades. The firm previously built its reputation on early wins with companies like Twitter and Uber.

For twenty years, the firm resisted the industry trend of raising massive capital pools. While other Silicon Valley peers chased larger fund sizes, the firm kept its flagship vehicles at roughly $425 million since 2004. This disciplined approach limited its exposure but maintained a specific operational scale that defined its brand.

A late-stage investment in Cerebras sparked this change by delivering substantial returns. These gains convinced the partners to launch the firm's first-ever growth fund. This move allows the firm to follow its winners into later rounds and compete for a share of more established companies.

This strategic pivot suggests a change in how the firm views risk and reward in the current market. By diversifying into growth-stage equity, the firm moves away from its strict early-stage identity. The shift signals a willingness to scale capital deployment beyond its historical limits.