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AI pivots hit rock‑bottom for some firms

Wall Street Journal Markets •
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Bitcoin miners and a former karaoke chain are among firms scrambling to ride the AI wave, but the hype has shown uneven returns. In 2026, several AI pivots sparked short‑term buying frenzies, only to see markets settle back toward fundamentals for investors and executives alike to reassess strategies in the market.

The former karaoke giant, now an AI logistics outfit, saw its shares triple after February’s announcement that AI could slash empty truck miles and quadruple freight capacity. Yet the stock now trades around a dollar, roughly 70% below the peak and far below the value it commanded in the 1990s when it sold karaoke machines and lost its former glory.

Bitcoin mining firms have turned their existing data centers, cooling rigs, and power contracts into AI training hubs, a move some CEOs herald as a top opportunity. The CoinShares Bitcoin Mining ETF has risen 24% this year, reflecting investor confidence in the sector’s ability to pivot assets toward high‑demand AI workloads.

While AI promises new revenue streams, the mixed performance of these pivots reminds investors that technological agility must be matched by solid fundamentals. Companies that align their core assets with AI demand—rather than chasing hype—are more likely to sustain long‑term growth and deliver shareholder value for stakeholders and market leaders.