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Webcams Turn NYC Restaurant Queues Into Data Asset

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Software engineer Lucas Gordon launched Damn Lines, a website streaming live video of queues outside four West Village hotspots—L’Industrie Pizzeria, Breakfast by Salt’s Cure, John’s of Bleecker Street and Salt Hank’s. Cameras mounted on neighboring buildings feed high‑definition clips, letting diners see line length in real time and sign up for alerts when crowds thin, and helps them avoid wasting precious lunch hours.

Long queues have become a New York staple; Danny Meyer first installed a Shake Shack webcam in 2006 to deter crowds, only to spark debate. Today, viral TikTok clips amplify the phenomenon, prompting landlords to charge tenants for camera placement. Restaurateurs like Lula Phelps of Salt’s Cure acknowledge that visible lines can scare off both tourists and neighborhood regulars, affecting revenue.

Patrons such as Eric Casey and Brady Distefano admit they would still wait even after seeing the feed, suggesting the novelty outweighs inconvenience. For owners, real‑time visibility offers a marketing hook while providing data on peak periods that can inform staffing and inventory decisions. Damn Lines thus turns a chronic annoyance into a measurable asset for West Village eateries, during peak dinner service.