The New York Times is launching a reader-submission campaign to collect cherished motherly sayings ahead of Mother's Day. The initiative invites readers to share their mothers' favorite mantras and advice, which may be featured in an upcoming story exploring how these expressions shape family relationships and personal development.

Readers can submit both profound maxims and humorous expressions that held special meaning in their households. Catherine Pearson, a Times reporter specializing in families and relationships, is spearheading the collection effort. The questionnaire aims to capture the diversity of maternal wisdom across different generations and cultural backgrounds.

This content collection strategy represents the Times' continued focus on reader-generated material to boost audience participation. By tapping into personal stories and sage words passed down through generations, the publication aims to strengthen community bonds while gathering insights that could inform future coverage on family dynamics and intergenerational communication.