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Hollywood Skips Cannes as Studios Focus on Box Office Recovery

New York Times Top Stories •
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Big‑studio absenteeism defined Cannes 2026. Disney, Universal, Amazon‑MGM, Sony, Paramount‑Warner Bros and others stayed away, leaving the Croisette quiet. Netflix remains barred because it rarely gives its titles theatrical runs, and its pledge to increase cinema releases faded after Warner Bros partnered with Paramount instead. The festival lost its traditional star‑power draw, replaced by a few influencers and modest indie showcases.

Indie players filled the gap but faced a strained economics. A24 paid $17 million for Jordan Firstman’s “Club Kid,” while Neon arrived with nine titles, including Ryusuke Hamaguchi’s “All of a Sudden.” Neon has a track record of Cannes‑born Oscar winners, yet specialty divisions reported limited buying intent, citing weak post‑theatrical deals and dwindling streaming appetite for art‑house fare.

Festival chief Thierry Frémaux defended the presence of American independent cinema, but distributors warned the model is broken. With theaters finally seeing releases like “Michael” and “The Devil Wears Prada 2,” studios prioritize box‑office recovery over Cannes buzz, treating the festival as a risky marketing expense rather than a launchpad.