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Prediction Markets Eye Institutional Trading Expansion

New York Times Business •
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Kalshi and similar prediction market platforms have built their businesses on letting users wager on everything from sports outcomes to entertainment events. These platforms, which allow millions to place bets on future events, have grown popular with retail traders seeking alternative investment opportunities.

Now they're setting their sights on a more lucrative market: Wall Street institutions. The push represents a strategic shift toward professional-grade trading infrastructure that could handle larger transaction volumes and more complex financial instruments.

Institutional adoption would mark a significant evolution for prediction markets, which have traditionally operated in regulatory gray areas. By targeting hedging and big-ticket trading applications, these platforms aim to position themselves as legitimate financial tools rather than entertainment products.

The move could reshape how financial firms approach risk management. If successful, prediction markets might become a standard part of institutional portfolios, offering new ways to price uncertainty and hedge against future events.