Indian designers are transforming Diwali dressing into a global phenomenon, hosting trunk shows and events at iconic international venues. Gaurav Gupta celebrated at Harrods, Sabyasachi at the Metropolitan Museum of Art, and Tarun Tahiliani opened his first flagship outside India in Dubai. This expansion targets the 37.3 million overseas Indian population, which includes 17.8 million NRIs and 19.5 million people of Indian origin.
Stylist Zunaili Malik notes the UK's large South Asian diaspora presents a significant opportunity, especially as the Hinduja family topped the 2026 Sunday Times Rich List with £38bn. These collaborations with major department stores introduce Indian fashion to broader audiences. Diwali, the Hindu festival of lights, marks new beginnings and traditionally involves wearing new clothes, though customs vary by region and community.
The five-day celebration begins November 6, 2026, with the main day on November 8. Designer Manish Malhotra emphasizes creating versatile festive wear that retains Indian craftsmanship while fitting diverse global contexts. Anita Dongre, with stores in New York and Dubai, highlights how India's diversity is reflected in Diwali attire.
Source: Financial Times Companies · Summarized by HeadlinesBriefing