Welspun India, a major textile manufacturer, is navigating high US tariffs while diversifying away from its biggest market, which accounts for a 60% share. CEO Dipali Goenka outlined this strategy during a Bloomberg interview at the 2026 World Economic Forum in Davos.

The company's pivot is driven by shifting trade dynamics. A recent consumption tax cut in India is reshaping domestic demand, offering a potential buffer against external pressures. This dual focus reflects a broader industry trend of reducing reliance on the volatile US market amid geopolitical tensions.

Goenka's comments signal Welspun's adaptation to a fragmented global supply chain. Investors will watch for new trade deals and market expansions that could offset tariff impacts. The company's performance will hinge on balancing export challenges with burgeoning domestic opportunities in India's growing consumer sector.