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Swiss Watch Exports Rebound as US Tariffs Ease

Bloomberg Markets •
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Swiss watch exports returned to growth after four months of decline as brands rushed inventory to the United States following the easing of US tariffs. The move signals a rebound for the luxury sector, with Swiss manufacturers quickly filling the gap left by earlier trade restrictions. Swiss watch exports now show a positive trajectory.

The tariff lift follows a period when the U.S. imposed a 10% duty on Swiss watches, squeezing margins and slowing sales. With the duty removed, brands can price more competitively and restore inventory levels. The decision also eases pressure on the Swiss watchmakers supply chain, which had been stretched thin.

Investors will monitor how the rebound translates into earnings for major Swiss watch houses and whether the uptick sustains amid global demand shifts. Analysts also watch U.S. trade policy for future tariff changes and the impact on currency fluctuations that affect export pricing. A steady recovery could boost the sector’s valuation.