Brookfield Asset Management, one of the largest direct investors in the Middle East, says the Gulf Cooperation Council continues to outperform many global markets as the region undergoes a structural transformation. The shift from oil-based economies to more diversified economies is creating scale across infrastructure, real estate and private equity, according to Jad Ellawn, Managing Partner & Regional Head of Middle East at Brookfield.

Speaking to Bloomberg's Horizons Middle East and Africa, Ellawn highlighted the GCC's growth potential amid this economic diversification. The region's sovereign wealth funds and government-backed investment vehicles are channeling capital into new sectors, reducing dependence on hydrocarbons. This transformation has positioned the GCC as an attractive destination for institutional investors seeking stable returns in emerging markets.

Brookfield's endorsement comes as the GCC attracts significant foreign direct investment, with major infrastructure projects and real estate developments underway across member states. The firm's confidence in the region reflects broader institutional sentiment about the Middle East's economic trajectory. As the GCC continues its diversification push, investors are increasingly viewing the region as a strategic allocation in global portfolios.