Alpine has unveiled its 2026 Formula 1 car livery, staging the reveal on a cruise ship off the Catalan coast near Barcelona. The event celebrated the team's partnership with MSC Cruises, marking a unique launch setting for the Enstone-based outfit. The new design retains Alpine's signature blue, blended with the pink of title sponsor BWT.

This unconventional launch underscores Alpine's marketing push with its new cruise line partner. The team aims to build momentum after a challenging 2024 season, where it finished a distant fifth in the constructors' championship. The livery's conservative evolution suggests a focus on performance upgrades rather than a visual overhaul for the upcoming campaign.

All eyes will now be on Alpine's pre-season testing performance to see if this new partnership and any technical developments translate into a step forward. The team's ability to close the gap to the mid-field front-runners like Haas and Williams will be a key storyline in 2026.